Jo Rubio is a Philippine-based couturier focusing on sophisticated, classic yet avante-garde couture wedding gowns and barongs. Both his satisfied clientele and the casual observer can undoubtedly agree on the beauty of his work.
The Goals
- Design and develop a couture website to showcase Mr. Rubio’s portfolio of sketches, bridal gown photos, and testimonials from clients
- Expand on the aesthetic concept found in the original Multiply homepage, adding functionality, customizability, and more room for content
- Create a website that further functions as a dynamic and interactive photo gallery and catalog of designs for couture wedding gowns and accessories
The Results
The new website for Jo Rubio epitomizes beauty. Whether talking about the streamlined interface, the user-friendly organization of a trove of photographs, or the simplicity of the CMS backbone, the website is a shining example of how the internet can be used as a marketing and community-building venue. Featuring modern yet subtle functionality, social media compatibility, and robust site organization, jorubio.com is undoubtedly a success of web design and development.
Responsive Mobile Website
To keep up with the times, the Jo Rubio website was also designed to support responsive design technology which allows webpage elements to easily change their size and position to adapt to any screen resolution for a more intuitive browsing experience.